Michael (Mihalis) Kuyucu attended to the (İİBA) ‘International Interdisciplinary Business – Economics Advancement Conference’ which was arranged in Istanbul University on 16th of July, 2014.
Kuyucu presented two notices in a conference, one of them was ‘The Evaluation of Onboard Advertising as an Outdoor Advertising Media in Turkey’ which was about plane advertising as an advertising channel. Kuyucu who defended that plane advertising is a developing outdoor advertisement channel, presented his research which was about Twitter using of the youth in Turkey. In his notice which was named as THE NEW NET GENERATION AND
SOCIAL MEDIA: USE OF TWITTER IN TURKISH YOUTH” , Kuyucu said that 27,5 % youth in Turkey spend their 2 or 3 hours on Twitter in a day.